Would Federated Department Stores' 2004 decision not to acquire Marshall Field's, but to instead push to make Macy's a nationwide brand, prove to be the right way to go?
Marketing Division
Though Costco was experiencing healthy growth and success by a variety of metrics, what strategy would also protect its shareholders' wealth?
In February 2009, was 10% annual growth an achievable goal for Wal-Mart?
What strategy for growth would prove most successful for Target and at the same time stave off competitive advances from Walmart?
Should a company with a 25-year old corporate social responsibility strategy reinvent its campaign or create a completely new one?
How can managers use WTP analysis when making strategic decisions about pricing?
How should a company introduce an innovative financial service in India?
With the goal of motivating all key stakeholders, including players, broadcasters and franchise owners, what is the optimum business model for a new Indian sports league?
How can an innovative audio company repair its reputation with high-end dealers?
How might a professor spur sales of his self-published marketing textbook?