Word-of-Mouth Marketing: SheSpeaks
How should a new word-of-mouth marketing community compete with the likes of Facebook and Twitter?
How should a new word-of-mouth marketing community compete with the likes of Facebook and Twitter?
A lab technician creates innovative software that streamlines logistics at medical research labs, but how should he and his new business partners price the service and win clients?
Michael Milken launched a revolution in corporate finance, creating and then controlling a new "financial ecosystem" around "junk bonds."
Hugh Hefner launched a new magazine for men in the 1950s, creating a hugely successful multimedia enterprise and making himself into a celebrity and mogul.
How should an African entrepreneur plan for his tech startup's launch and expansion?
What are the growth options for a South African mezzanine fund operating within the country's framework of incentives for black-owned businesses?
A Walk in the PARC: What missteps did Xerox take in transforming its computing research and innovations into viable commercial products?
How did Fred Smith overcome a challenging set of regulatory, logistical, and financial forces to create one of the most exciting and successful companies that has changed the way the world does business?
What manufacturing, competitive, and economic issues led to the failure of the post World War II automobile company Tucker Corporation?
As a business in the personal-services industry considers expanding, what is the best strategy for allocating new capital from investors?