Marketing Division

What factors should be considered in determining appropriate pricing for a new product and how can they be measured?

How can a small specialty foods company overcome stalled growth using market insights to build a sustainable, scalable enterprise?

How should fitness start-up FlexIt respond to the challenges of COVID-19 on the industry?

What are the steps to developing a high quality product survey in advance of launching a new product?

What model should the owner of a New York restaurant use to assess the value of its coupon promotion program?

How can the Society of Automotive Engineers International (SAE International) help to close the skills gap for recent engineering students interested in working in the autonomous vehicle industry?

What strategies would prove most effective for Myanmar's foreign telecom providers during the evolution and adoption of mobile financial services?

Can Impossible Foods change the way meat is produced on a large enough scale to make a serious inroad in the battle against climate change?

What strategic direction should LEDVANCE take to optimize the opportunities presented by the proliferation of Smart Home products and the prospect of integrating its lighting products to the Internet of Things?

Should the secure messaging platform Symphony broaden its reach beyond the financial industry?