Can Diego Cuenca and his team navigate legal and operational hurdles amid a global pandemic, to transform recently-acquired garage software developer Ticketech into a success story?
Can Diego Cuenca and his team navigate legal and operational hurdles amid a global pandemic, to transform recently-acquired garage software developer Ticketech into a success story?
In 2018, Diego Cuenca, founder of search fund Kata Capital Partners, acquired Ticketech, a company specializing in parking garage software. Despite solid financials, the company was faced significant challenges, including legal complexity, uncertainty around customer loyalty, and outdated technology. In this case study, students explore Cuenca’s journey to becoming Ticketech’s CEO and the key issues surrounding the company’s survival and continued growth.
About the Author(s)
