How should shareholders be informed of a recent "coup" on the board which resulted in a hasty firing of the CEO?
How should shareholders be informed of a recent "coup" on the board which resulted in a hasty firing of the CEO?
Just prior to the annual shareholders meeting, several board members decide to fire an autocratic, but popular, CEO of a fictitious American defense contracting company. In this case, students are asked to choose one of two roles (one the CEO's wife and the other his trusted colleague) and prepare a speech for the shareholders informing them of this shocking news. In a follow up to the case (part B), students are presented with several speeches from Shakespeare's Julius Caesar and are asked to analyze Shakespeare's use of persuasive language in a situation analogous to the one presented in the case.
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