What are the forces that led to the merger creation of Warner Bros Discovery?
What are the forces that led to the merger creation of Warner Bros Discovery?
In May 2021, Warner Bros. Discovery was created as a merger of AT&T's WarnerMedia division with Discovery Inc. In mid-2022, this company would begin to operate as a standalone company, led by CEO David Zaslav and a 13-person board of directors. In this case, students will learn about the competitive dynamics driving the media industry, the major players, and the M&A process.
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