What factors drive cost and service, and ultimately determine a firm's ability to satisfy the demands of its customers?
What factors drive cost and service, and ultimately determine a firm's ability to satisfy the demands of its customers?
Supply chains consume vast amounts of capital and are responsible for most of a firm's cost of goods and operating expenses. Supply chains also create significant value and can be the deciding factor in whether a firm will keep its customers. Through concrete examples, this case introduces students to an inventory model that shows how to quantify the often-subtle impact of both operational and structural changes in a supply chain.